AMPlified News & Insights

Welcome to "AMPlified," our focused content stream dedicated to exploring the exciting and ever-evolving world of marketing, branding, creative and visual media. We'll be sharing insightful and inspiring perspectives on the latest trends, techniques, and innovations in the industry for small to medium business owners and entrepreneurs to quickly gather actionable steps on how best to market their companies & brands.

April 2025 – AI Agents Drive Change, Marketing Evolves & Is AI Taking Over?

April 3, 2025

  TLDR: As the global marketing landscape continues to shift, small and medium-sized businesses (SMEs) are navigating the fast-paced…

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Deep work for creatives, and how to interact with management.

April 3, 2025

Straight up, this is a POV from the creative side. This has been 10+ years of trail and error.…

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March 2025 – Social Media Evolves, SEO Innovates, Video Marketing Hacks & AI-Powered Websites

March 1, 2025

TLDR: To stay ahead in the digital landscape, focus on understanding user intent and optimizing content for social search…

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Febuary 2025 – AI dominates productivity, branding goes simple & brands focus on smaller influencers.

January 23, 2025

TLDR: As we navigate the dynamic marketing landscape of 2025, small businesses face exciting opportunities to transform their branding…

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Modernizing Your Law Firm: A Blueprint for Success in the Digital Age

November 27, 2024

Hey there, Michael. We totally get it, you’re in a unique spot. You’ve taken the reins of your law…

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From Corporate Chains to Sandwich Dreams

October 30, 2024

Introduction What happens when you find yourself sitting in a glass tower during a pandemic, questioning everything about your…

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Making the hard choices.

September 17, 2024

I want to start this blog post by saying, this is going to get a bit personal. Creating something…

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How to market your small business.

September 2, 2024

Hey there, Ash here. I’ve been in the marketing world for close to 2 decades now. During that time…

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How One Viral Video Skyrocketed XXL Scrunchie’s YouTube Growth

August 30, 2024

  FIRST OFF, if you came here for Bruce Hijacking the podcast goto 5:07 (YW). In the world of…

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Your Repetitions Are Your Reputation. Your Brand Consistency Matters.

August 21, 2024

As I stared down at the words etched on my treadmill, “Your repetitions are your reputation,” I couldn’t help…

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End of year recap

December 13, 2022

It’s been a busy year this year. From directing live action commercials to CGI Tv spots we’ve been a happy crew of creatives. HUGE shout out to my team, who are badasses and I’m humbled to work with. Can’t wait to see what 2023 holds. Here’s some running thoughts to cap this year. Build a…

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Quiet quitting

October 6, 2022

Quiet quitting, is a term that has been rattled off after a massive section of the worlds workforce. The term alludes to employees, no longer following the beat of the drum. It brings to mind thoughts of people, tired, ambling through the office, ensuring their time isn’t well spent. How many of you feel this…

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SHAKUBUKU

October 3, 2022

Its the swift spiritual kick to the head that alters your reality forever I’m nervous with every post I write, video or record. I feel insecure, and continuously wonder “who am I to [act] like an expert”? The simple fact of the matter is I’m very much a learner still, and a student. I haven’t…

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Parkinsons law

September 29, 2022

“A task will grow in importance based on the time you allot it.”   This ones for dreamers, builders and entrepreneurs.   Story time. AMP visual media started as a place. I wanted to build a studio that was cool, and chill and had Fridays off, and was basically a creatives’ dream. Clients could visit…

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SOPS

August 30, 2022

This ones for the growing brands. SOPS or as we humans know them – “Ways we get shit done” are an incredible tool to help build out a streamlined system that you can communicate to your clients and your vendors or staff on how to do a specific thing. Have you ever felt your project…

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Starting block

January 8, 2021

The starting block. As creatives we often get this interesting phenomena, where we really enjoy something but don’t start. Staring at the project won’t make it work. You have to jump in with both feet and often people get a little cautious before doing this. I’ve found the best remedy is to simply just get…

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Make it easy.

July 28, 2020

Make it easy. People are lazy. Companies like Amazon know this fact, therefore they lean into a simple, easy to use system. Simplicity is key to online sales. How many times have you abandoned a cart, after the site asks for several hoops to jump through? Concise information signals confidence from the author. Case and…

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Visual media

July 28, 2020

Simplifying visual media Since this is the first blog-post for AMP, it seemed fitting for me to explain my concept, and ideas for your brands visual media needs here. My name is Ash, I’ve been a commercial photographer for over 5 yrs now. I’ve worked with a lot of different brands, some international, and some…

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