AMPlified News & Insights
Welcome to "AMPlified," our focused content stream dedicated to exploring the exciting and ever-evolving world of marketing, branding, creative and visual media. We'll be sharing insightful and inspiring perspectives on the latest trends, techniques, and innovations in the industry for small to medium business owners and entrepreneurs to quickly gather actionable steps on how best to market their companies & brands.
Hey there, Michael. We totally get it, you’re in a unique spot. You’ve taken the reins of your law firm, inherited a mountain of tradition, and now you’re looking to shake things up. Modernizing isn’t just a buzzword, it’s survival. The legal world is evolving fast, and the firms that adapt are the ones that…
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Introduction What happens when you find yourself sitting in a glass tower during a pandemic, questioning everything about your life? For Jimmy, it meant rethinking his career, confronting personal demons, and embarking on a journey toward happiness and self-discovery. In this episode of the podcast, Jimmy shares his raw and inspiring story—one of fear, courage,…
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I want to start this blog post by saying, this is going to get a bit personal. Creating something new comes with a ton of different “learning experiences”. Mine came in the form of learning to run a business vs run in a business. Back in 2022 I made a specific choice: I’m going to…
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Hey there, Ash here. I’ve been in the marketing world for close to 2 decades now. During that time the rise of social media happened. The decline of TV, Radio & Newspapers happened. Marketing is the core problem many businesses don’t want to address. Here’s how to market your small business, simply and quickly with…
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FIRST OFF, if you came here for Bruce Hijacking the podcast goto 5:07 (YW). In the world of social media, going viral is often seen as the ultimate achievement. For Tina, the founder of XXL Scrunchie, one viral video not only transformed her YouTube presence but also opened doors she never imagined. Lets check…
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As I stared down at the words etched on my treadmill, “Your repetitions are your reputation,” I couldn’t help but think about how this simple truth applies to both running and business. Every morning, I wake up, lace up my shoes, and commit to running for a minimum of 25 minutes. In the early days,…
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Whether we like to admit it or not, the world has changed dramatically in terms of media and brand awareness. Gone are the days when a simple business card and a listing in the Yellow Pages would suffice. Today, if you want to leverage the most undervalued outreach platforms, you must make serious waves in…
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The Importance of Marketing: Dug Inspires 5 Tips to Elevate Your Game This Week Marketing isn’t just about pushing your product or service—it’s about connecting with your audience, building relationships, and making your brand a staple in their lives. In our latest podcast episode, we dive deep into the world of marketing with Dug, a…
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Websites Still Matter Websites are the epicenter of your brand. They are the online presence that can make a client stay or leave. Your brand’s ecosystem is directly tied to the website. Making it too complicated can dissuade clients. Too simple, and it looks like you are just getting started. The Key: Client Journey The…
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Introduction: In our latest podcast episode, we had the pleasure of speaking with Luc Fournier, a seasoned film producer with a wealth of experience in the creative industry. Luc’s journey is a testament to the delicate balance between artistic vision and commercial success. Here, we highlight two key moments from our conversation that shed light…
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